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Profile
Mission
Clients
HELPING CLIENTS DEVELOP INTO MORE VERSATILE, EFFECTIVE LEADERS
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CLIENTS' COMMENTS
Thank you very much for your presentation. I would be foolish to think that what I learned can only benefit me in the workplace. I learned extremely valuable lessons about language, communication and perception that will help me become a better person to all my family and friends. – DM Team Member ICON Clinical Research
David, you have a great presentation style. You are easy to listen to. Your voice is commanding yet pleasant. Your comparisons and insights were right on. I can’t wait to hear you again. – T. Kuffel
I love using David Facer as my business coach. David's objective clarity about my business is invaluable. He cuts through my concerns and blindspots like a laser, making it easy to remain focused on the key goals and tasks at hand.
– J. Schreiber
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Activate Potential provides pragmatic, best practices-based coaching to executives seeking to improve their leadership and the results they generate in complex project and interpersonal situations.
Simply put, we are passionate and determined to help clients become highly effective leaders who:
- Hold the dual focus of achieving crucial near-term results and set solid foundations for long-term employee engagement,
- Behave in ways that engender trust and loyalty,
- Build skill and commit-ment in direct reports,
- Demonstrate an intensity for customer delight while honoring core values—yours and those of the organization and,
- Use the most effective leader behaviors as determined by their key stakeholders.
Sample Client List (including those served on behalf of partners, Ken Blanchard Companies and Ferrazzi Greenlight)
- Thomson FindLaw
- ICON Clinical Research
- City of Orange
- Capital Group
- Vistamar School
- The Ken Blanchard Companies
- California Student Aid Commission
- First Data Corporation
- Konstrukt Development
- LPL Financial Services
- Western Digital
- McKesson
- Etisalat
- Aramark
Career and Education (click for bio)
- Marketing Director, EMC Corporation (UK and Ireland)
- Product Marketing Manager, EMC Corporation (USA)
- Marketing Director, Richard Branson’s Virgin Group (UK)
- Turnaround architect for a San Diego small business
- Contributing blogger,, Biz San Diego magazine
- Coach University
- Villanova University, School of Business, Marketing (honors)
- University of San Diego, M.S., Executive Leadership (highest honors)
Certifications
- Master Practitioner - Neuro-Linguistic Programming (NLP)
- Ken Blanchard Co. - Situational Leadership II (SLII) (leadership style assessment, interpretation, and team training)
- Ken Blanchard Co. - Situational Self-Leadership (SSL) - (self-leadership skills assessment, interpretation, and team training)
- Ken Blanchard Co. - DISCovering Self and Others - (DISC assessment, interpretation, and team training)
- Ken Blanchard Co. - Creating a Values Based Community (values assessment, interpretation, and team training)
- Lominger Voices 360 Feedback Assessment (feedback assessment, interpretation and coaching)
Situational Leadership II, SLII, Situational Self Leadership, SSL, DISCovering Self and Others, Creating a Values-Based Community are trademarks of the Ken Blanchard Companies. Names used with permission. Lominger and Voices are trademark of Lominger.All programs delivered under license and certification.
Because knowing the man is as important as knowing the businessman, here is some personal information:
More Insights
I am an avid reader. I favor adventure and human potential stories. I also enjoy real-world, empirical research on expertise and performance, leadership, human motivation and psychology. I'm currently working through two major compilations of research, The Cambridge Handbook on Expertise and Expert Performance and the Handbook of Self-Determination Research. Both are immeasurably exciting, and provide an empirically-proven, real-world basis for my work.
Why focus on research? Because the issues related to workplace performance and fulfillment have not changed much in the past few generations. We think that because the pace of change has accelerated in the past 50 years that the nature of how people relate with one another and what people need to bring out their best skills and attitudes has also changed. They have not. Nor have the core skills needed to effectively respond to change.
For example, research on what employees want in and from their jobs are the same for the Gen X and Y generations (and whatever the next one will be called) as for their parents. Surprised? All generations want:
- Work Quality—job autonomy, challenges to learn on the job, and the meaning that people find in their work.
- A Supportive Workplace—family-friendly, supportive supervisors, relationships with coworkers.
And, the competencies that individual contributors, managers and executive leaders need in order to create workplaces that meet the needs of employees so they can perform at the highest levels possible also have not changed. (Lominger, 2001)
So, my work is based on well-researched, real-world, time-proven knowledge applied in an optimistic, results-oriented, and client-focused manner.
Please call or email to explore working together.
 
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